ADELINA BERNARD
THE MAKERS OF MODERN MYTHS
Myths have accompanied humanity since its earliest attempts to understand the world. Suspended between reality and imagination, they give form to what cannot always be explained: desire, fear, transformation, mortality and the passage of time. Yet mythology is not confined to antiquity. It continues to be constructed in the present by those capable of looking beyond the apparent, finding meaning in the overlooked and transforming the familiar into something strange, symbolic and newly alive.
For the latest chapter of SCHTTN’s RAW Series, we enter the expanding universe of Adelina Bernard, conceived by creative duo Alice Lindvall and Menno Idink. Much like the garments they create, the two appear as extensions of the world surrounding the brand: enigmatic, considered and intimately attuned to the poetic possibilities of image, material and narrative.
Their practice begins with the mundane, but rarely leaves it untouched. Decaying fruit, puppeteers, personal memories and the quiet evidence of time become narrative devices through which broader human experiences can be examined. Rather than treating clothing as an isolated object, Lindvall and Idink construct environments around it—worlds governed by transformation, emotional tension and an awareness that beauty and darkness are rarely opposites.
Adelina Bernard is still emerging, yet its visual and philosophical language already feels remarkably complete. Each collection appears less like an independent proposition than another fragment of a mythology in progress: one capable of extending beyond fashion and into cinema, art, interiors, objects and experience.
They are not simply designing garments or illustrating stories through fabric. They are building the conditions through which stories may be entered, inhabited and eventually made personal.
Meet the makers of modern myths.
01. DNA OF YOUR DESIGN
From the puppeteer to the symbolism of decaying fruit, your collections seem to transform the mundane into something mythical and cinematic. There is a palpable tension between storytelling, materiality and image-making in your work. How do these elements interact with one another? Despite each collection inhabiting its own narrative, what principles or sensibilities remain constant throughout the world of Adelina Bernard?
Adelina Bernard exists in the nuances between the simple and the complex. We find endless inspiration in the mundane aspects of life, particularly in the moments, emotions, and stories left untold or tend to go unnoticed. The purpose of the brand has always been to bring these overlooked narratives to the forefront and invite people to see them from a different perspective.
Across all of our work, there is a recurring thread: a sense of recognisability. We are drawn to themes that feel deeply human and universal; experiences that can evoke discomfort, vulnerability, nostalgia, or reflection. Yet, we are always searcing for beauty with that darkness, as we believe there is something profoundly compelling about finding poetry in it.
While every collection inhabits its own narrative, what remains constant is our fascination with transformation and the passage of time. Time is at the core of everything we do: it connects past, present, and future, shaping all that we seek inspiration from. In many ways, all our collections are different reflections of the same idea: that there is no past without the present, and no tomorrow without today. It is within that continuous process of change that we find the essence of Adelina Bernard.
02. SOURCES OF INSPIRATION
Are there any films, artists, designers, writers or cultural references that have continually nourished your imagination? What are the worlds, stories or images that you find yourselves returning to time and time again?
@adelinabernardofficial
We do not believe there is a single source we find ourselves returning to time and time again. What gives depth to our references is precisely that they come from everywhere. Inspiration can emerge from a sentence in a book, a conversation with a stranger, the combination of materials in a hotel lobby, a film we watch, or a lyric we happen to hear. Adelina Bernard is born from filtering the world around us through our own experiences, emotions, and perspectives.
Rather than looking to a fixed set of references, we are interested in remaining attentive to the details of everyday life. Often, it is the smallest and most unexpected observations that leave the deepest impression and eventually find their way into our work.
At the same time, the identity of each collection, is deeply connected to personal memories, experiences, and emotions. These stories become the foundation upon we build our narratives, grounding them in something authentic and human. We believe this is what allows Adelina Bernard to feel less like a brand and more like a living, evolving entity.
03. YOUR DESIGN IN THREE WORDS
If you had to distill the essence of Adelina Bernard into just three words, what would they be?
@adelinabernardofficial
Transformative.
Poetic.
Conscious.
04. ADVICE TO TAKE TO YOUR GRAVE
What words of wisdom would you like to pass on to fellow creators, artists and kindred spirits who are trying to carve out their own singular voice?
@adelinabernardofficial
Today’s world moves incredibly fast, and there is often pressure to simplify, to follow what is already working, or to make decisions based solely on what feels commercially safe. While these realities cannot be ignored, we believe they should never silence the ideas you genuinely want to express.
Our advice would be to trust your curiosity and allow yourself to explore subjects that truly move you, even if they feel uncomfortable or difficult to explain. The most meaningful work often comes from a place of genuine fascination rather than a desire to please anyone.
In the end, it is not just the final object that resonates with people, but the emotion, intention, and perspective behind it. Your voice is built through the things only you notice, the questions only you ask, and the stories only you can tell. Protect that, and let it guide your work.
05. THOUGHTS AND MUSINGS ON MODERN DESIGN
At SCHTTN, we are always fascinated by creators who pursue uncompromising visions. In an age where trends move faster than ever and originality is often conflated with novelty, how do you navigate the contemporary landscape? What role do you think mythology, storytelling and emotional resonance play in shaping the future of fashion and design?
@adelinabernardofficial
The contemporary landscape moves at an incredible pace, and there is often pressure to constantly chase novelty. Trends are, by nature, temporary. We are more interested in creating work that feels timeless in its emotional resonance. Our continual exploration of time allows us to stay grounded in that philosophy, creating narratives that can resonate beyond a single season rather than responding to what is momentarily relevant.
Of course, sustainability is an essential part of fashion's future, and we believe it is up to the next generation of creators to continue redefining what sustainability can mean. But beyond materials and production methods, we also believe there is a growing need for meaning. In a world saturated with images and information, people are searching for deeper connections to the things they choose to surround themselves with.
This is where mythology, storytelling, and emotional resonance become so important. They transform a garment from an object into something personal. When a piece becomes connected to someone's memories, experiences, or sense of self, its value extends far beyond its function. Over time, the garment stops reflecting the inspiration that created it and begins to reflect the life of the person wearing it.
To us, that is the future of fashion: creating objects with enough authenticity and emotional depth that people not only wear them, but grow alongside them.
06. AN EVER-EXPANDING UNIVERSE
Although Adelina Bernard is still in its infancy, the world you have created already feels remarkably coherent and distinct. Do you see each collection as a chapter in a larger mythology? As this universe expands, what aspects of it are you most excited to explore further?
Our universe is ever-expanding, mirroring the complexity of life and individuality itself. In many ways, this idea is embodied by Adelina Bernard’s signature pomegrante. We are a world built around stories, ones to be experienced and felt. Beneath the fruit’s hardened, weathered shell lies a hidden beauty waiting to be consumed. Each seed carries a fragment of a narrative, and together they from a part of a grander whole.
At the same time, we would never define Adelina Bernard solely as a fashion brand. Fashion is simply the first language through which we communicate our ideas. There are many languages we hope to explore in the future—whether through art, cinema, interiors, objects, or experiences. What excites us most is not a particular medium, but the possiblity of building an ever-richer world where these stories can continue to evolve and take on new forms.
The future of Adelina Bernard is one of constant dialogue: between disciplines, between past and present, and between the stories we tell and the people who ultimately make it their own.
@adelinabernardofficial
Adelina Bernard’s mythology is not built through distant fantasies, but through a heightened attention to what already surrounds us. Its universe emerges from the neglected details of ordinary life: a sentence overheard, an ageing surface, an uncomfortable emotion, the architecture of a passing space or a memory altered by time. Under Lindvall and Idink’s gaze, these fragments become seeds from which entire narratives can grow.
Their work also proposes a more enduring understanding of fashion. Against an industry preoccupied with acceleration and perpetual novelty, Adelina Bernard considers the garment as an evolving emotional object—one whose meaning is not completed at the moment of its creation. Instead, it accumulates significance through contact with the wearer, becoming marked by their movements, memories and changing sense of self.
Perhaps this is where the modern myth truly begins: not solely in the story imagined by its makers, but in the moment that story escapes them. Once worn, experienced or remembered, an object enters another person’s life and acquires meanings its creators could never entirely prescribe.
Alice Lindvall and Menno Idink may provide the symbols, materials and initial narrative, but the mythology of Adelina Bernard remains deliberately unfinished. It expands through dialogue—between beauty and decay, intimacy and universality, the past and what is still to come.
Every collection is another seed. Every object, another possible story. And the world they are constructing has only just begun to reveal itself.